ILLUSTRATION
SYMPATHY BEAR
and company characters
I invent and draw likeable characters, such as corporate and brand characters, that act as independent communication vehicles. They enhance brand awareness and can convey ideological and emotional values as well as communicate communicative messages in a targeted manner.
Example:
BITDEFENDER
ILLUSTRATION
EXAMPLE: BITDEFENDER
The main characters were viruses that I drew , which were never successful with their harmful attacks, but always bounced off, injured or destroyed themselves, and in any case always failed.
The anti-virus software manufacturer BITDEFENDER asked me to develop a multi-channel advertising campaign.
Example:
KAUTZ TRAVEL
COMPANY FIGURES & SYMPATHY PICTURES
Kautz travel
The Duisburg travel agency Kautz Reisen commissioned me to draw a motif with my own characters for the redesign of their carnival float.
The carnival float with my drawing was accompanied by the shop owner himself in a "Berti" costume.
Example: steag
COMPANY FIGURES & SYMPATHY PICTURES
steag
For the energy service provider STEAG, I drew, among other things, the dragon "Ferni" and penguins, which appeared in various communication media to convey information.
At the same time, the exhibition stand was also equipped with my figures.
ILLUSTRATION
W&T Wiesemann & Theis GmbH
W&T wanted a cartoon character to explain the advantages of the thermostat controller "Lüfti".
